Professional Summary
Senior Retail Manager with extensive experience guiding high-volume store operations, visual merchandising strategies, and multidisciplinary teams in Switzerland. Proven track record of enhancing profitability, curtailing inventory shrinkage, and elevating customer satisfaction across multi-department and specialty retail environments.
Professional Experience
Aaretrend Department Stores
Bern, Switzerland
Senior Store Manager
Mar 2021 – Present
- Direct full commercial operations, visual presentation standards, and customer service delivery for a multi-department retail store generating 18 million CHF in annual turnover.
- Lead a team of 45 sales associates, visual merchandisers, and 4 department heads, instituting structured coaching practices that reduced annual staff turnover by 18%.
- Manage stock replenishment workflows and inventory audits, reducing merchandise shrinkage from 1.4% to 0.8% across three fiscal years.
- Evaluate floor traffic patterns and departmental margin contributions to reconfigure floor layouts and promotional zones, increasing average transaction value by 6.5%.
- Coordinate weekly supplier deliveries and warehouse fulfillment schedules to sustain 98% on-shelf availability during high-volume promotional campaigns.
Novamark Lifestyle Retail
Bern, Switzerland
Retail Store Manager
Aug 2016 – Feb 2021
- Managed day-to-day sales floor operations, staffing plans, and service benchmarks for an apparel and home goods retail store staffed by 18 associates.
- Surpassed annual store sales targets by an average of 8% through curated product workshops and local customer loyalty initiatives.
- Supervised the installation and staff onboarding of an upgraded POS and digital inventory tracking platform with zero business interruption.
- Administered monthly store operating expenses, overtime allocations, and shift schedules to match seasonal pedestrian footfall.
Helvetia Modehaus AG
Bern, Switzerland
Assistant Store Manager
Sept 2013 – Jul 2016
- Assisted the store manager with daily opening procedures, till reconciliation, and visual merchandising updates across the sales floor.
- Trained incoming sales associates on service standards, inventory handling guidelines, and loss-prevention measures.
- Monitored fast-moving merchandise lines and initiated reorders with regional logistics hubs to prevent stock depletion during seasonal sales.
Education
Bern University of Applied Sciences
Bachelor of Science in Business Administration · Retail and Consumer Services Management · Bern, Switzerland · 5.4 / 6.0 · Sept 2010 – Jul 2013
Concentrated on retail supply chain logistics, consumer goods merchandising, and operational financial analysis. Completed a capstone thesis evaluating foot-traffic conversion models in urban retail locations.
Key Projects
Flagship Layout Reconfiguration and Click-and-Collect Integration
Apr 2022 – Nov 2022
- Coordinated a 7-month redesign of high-traffic sales zones and integrated click-and-collect fulfillment counters within the main retail concourse.
- Decreased customer collection wait times by 35% and increased cross-purchase conversion rates among online order pickups by 12%.
Core Competencies
Store Operations Management
Retail P&L & Budgeting
Inventory & Shrinkage Control
Visual Merchandising
Workforce Scheduling & Leadership
Customer Experience Optimization
Point of Sale (POS) Systems
Vendor & Supplier Coordination
Omnichannel Fulfillment
Performance Coaching
Languages
German
C2
English
C1
French
B2
Certifications & Credentials
Federal Diploma of Higher Education in Retail Management
Bildung Detailhandel Schweiz · May 2018
Certificate in Retail Inventory Optimization
GS1 Switzerland · Nov 2020
Community Engagement
Bernese Vocational Youth Mentorship Network
Bern, Switzerland · Jan 2023 – Present
- Retail Career Mentor
- Facilitate quarterly workshops and one-on-one resume coaching sessions for local commercial apprentices entering the retail sector.